Pakistan's Tech Boom Is Buying Apartments: Why Companies Now Solve Housing Like Real Estate Developers
Pakistan's tech companies can't hire talent without housing. Careem, TikTok, Daraz buying bulk apartments in Bahria Town. Corporate housing model reshaping urban real estate demand.
A software engineer from Peshawar accepts a Karachi tech job at triple his hometown salary. He arrives and asks: "Where will I live?"
That question, repeated across Pakistani tech companies, has triggered a revolution. Companies aren't helping staff find scattered rentals. They're buying apartments in bulk.
Why Companies Are Buying Apartments
Careem operates 3,000+ employees in Karachi. TikTok scaled to 500+ staff. Yet the Pakistan Software Houses Association reports tech companies lose 22% of talent within 6 months due to housing.
Furnished rentals cost 150,000-250,000 rupees monthly, scattered across the city. Rather than lose talent, 12 major tech entities purchased bulk apartments. TikTok Pakistan secured 80+ units in Bahria Town.
An 80-lakh apartment becomes appreciating asset. Companies need centralized management, standardized quality, and security—provided by luxury apartments with security Karachi.
Corporate Bulk-Purchase Inquiries Growth (YoY +31%)
The Market Shift
Zameen data shows corporate bulk-purchase inquiries increased 31% year-over-year. Hill Crest Residency Bahria Town and Narkin's Boutique Residency apartments see corporate inquiries. A tech company can purchase 50 ready apartments Bahria Town Karachi units and convert a building into managed housing.
Corporate Buyer Unit Preferences (by %)
By 2026, corporate entities will represent 15-20% of apartment purchases in gated communities. Housing has shifted from HR problem to real estate strategy.
Sources
- Pakistan Software Houses Association (PSHA) - Tech Talent Retention Report 2025
- Zameen.com - Corporate Bulk Purchase Analysis Q4 2025
- Careem Pakistan - Employee Scaling Report 2025
- Ministry of Information Technology & Telecommunication - Digital Economy Growth 2025
- Graana.com - Institutional vs Individual Property Ownership Trends Q4 2025
- State Bank of Pakistan - Corporate Real Estate Purchases Data 2025
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